Saturday, October 24, 2015

Internship Diaries #37

Mohit Gupta

This internship with EduExcellence gave me an excellent opportunity to learn new and emerging technologies, feel, understand and appreciate the startup culture and work with a bunch of amazing people. I was very happy to see the enthusiasm of my mentors and my colleagues which motivated me to perform and give a best shot in every task. Mentors were found to be very creative and always asked to give inputs in all the live projects. Sometimes they appreciated, sometimes they told to dig in more, during the times when I couldn’t think of the idea or approach for the problem, they never criticized in-fact they boosted to go out of the box and think something I never thought of.

We worked closely with the Lead Generation team in analyzing new business opportunities. Our main roles and responsibilities include – Managing CRM activities, Lead generation for new clients.
The project involved a lot of traveling and a hectic schedule and understanding the market and client of a product that was more of a B2B type. I was able to see a clear difference between it and a B2C product with respect to Branding, Advertising, Promotion and the Marketing Strategy as a whole. 

Again, I was fortunate enough to have an IIT Roorkee alumnus as my mentor during the period, who guided me right from the start and took utmost interest into the project. He made sure that I was provided with all the necessary resources during my association with them.

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