Friday, September 18, 2015

'The Journey of an Entrepreneur'- A stroll through the launch of MapMyIndia

Department of Management Studies, IIT Roorkee, continues to feast its students on the knowledge to bridge the gap between Industry and Academia through a series of guest lectures. In line with the custom, Department of Management Studies, IIT Roorkee organized a session on the 'The Journey of an Entrepreneur'. The students of the Department of Management Studies were addressed by Mr. Rakesh Verma, Managing Director, Chairman and Co-Founder at MapmyIndia (CE Info Systems Pvt. Ltd.) and Mrs. Rashmi Verma, Executive Director at MapMyIndia.

The eminent speakers shared their experience of stepping into the world of Entrepreneurship back in time during 1990's, when very few people had the courage to do something out of the box. When no one else was thinking of entrepreneurship, MapMyIndia was being built up from the scratch. 

It all started with a thought of doing something for the welfare of the people of our country. A thought which manifested in the mind of a person who was well settled in US. All the perks and benefits of US could not allay the desire to do something for their own country. With a wish to contribute to the society, they returned to India. At the time when women and child safety were the issues of utmost concern, to appease the problem, MapMyIndia was launched and the journey to entrepreneurship took off with the sole mission of making the world better through maps and location technologies.

Despite having first movers advantage in the field of digital maps, MapMyIndia faced a lot of challenges but the passion and conviction was what pulled it together all through the while. As a result, MapMyIndia today is Market Leader in digital maps, GPS and GIS also holding 80% market share in the automotive industry of India.

The session was filled with deep insights for the students specially for upcoming entrepreneurs. It was highly interactive which motivated students to live up to their passions and work diligently towards the path of their dreams with sheer conviction.

The session on 'The Journey of an Entrepreneur' added one more feather to the cap of the Department of Management Studies which  has continuously lived up to its promise of delivering quality education to its students with regular industry interactions. The Department of Management Studies dissolved the session with a promise to uphold the tradition hereafter.

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